TVXQ Named Asian Envoys for Universal Studios Japan


Popular boy band TVXQ has been named Asian envoys for Universal Studios Japan (USJ).

According to USJ, it has decided to designate TVXQ, which debuted in Korea in 2004, in Japan in 2005 and went on to debut in Taiwan, Hong Kong and Thailand, as its Asian envoys.

The appointment ceremony will take place on March 28 at the Universal Studios Japan located near Osaka. Once appointed, TVXQ will travel around Asia for a year to promote the attractions of USJ.

A USJ publicist said TVXQ was chosen for their international appeal, as they can speak both English and Japanese. The publicist also said that considering 70% of USJ visitors are female, it has high expectations that the popular boy band will lure many tourists from all over Asia.